Maserati offers a personalisation programme for the GranTurismo that is unlike any other in the world.  The programme has been developed to allow each owner to create a made-to-measure car.  Such a level of exclusivity is a source of pride for Maserati, a small company able to devote the highest levels of care and attention to every car it builds to guarantee a wider range of finishes than its competitors.

There are approximately eight million possible interior combinations, so it is possible to make a style statement that is both personal and individual.  There are ten colours of leather, thirteen for the stitching, five for the carpets and three types of prestigious wood and five lacquer finishes; a variety that will satisfy even the most demanding.

Both wheel rim designs are available in three colours and you can choose from six colours for the brake callipers.

The Car Configurator

Maserati provides excellent support in configuring even the smallest details on the GranTurismo.  The Car Configurator gives the client the opportunity to create the ideal car online, ensuring that the combination that has been chosen, including the colour of the leather and materials, the finish of the headlining, the stitching and the carpets, truly encapsulates individual taste.

L’Atelier Maserati

Visitors to the Modena headquarters can make the most of expert help on hand to create their dream car, just as they would for a bespoke suit, by visiting the Atelier Maserati.

The Atelier provides examples of the available interior options with colour samples of the leathers, the carpets, the stitching and the finishes.  Visitors can also browse exterior colours and personally experience how the different materials combine with one another, allowing them to test the options selected on the Car Configurator.